Cyber events against SMB are increasing because they are easy targets
Most SMB organizations face resource constraints that deprioritize cybersecurity
The cost of Cybersecurity events increased by 38% in the past 3 years to 1.2M for remediation and 1.9M for operational disruption (2019 Global State of Cybersecurity in Small and Medium-Sized Businesses by Ponemon sponsored by Keeper Security)
Most SMBs are laser focused on their core business and should not need to become cybersecurity experts to address the growing importance and exposure associated with the growing digital economy.
Lack of Staff
most SMBs do not have adequate staff to address the growing support needs required by the increasing role of technology in business
Lack of Budget
it is well known that resource allocation in SMBs is one of the most important decisions to be made. It is the difference between being able to operate and closing shop. Given the decisions and existing price points for cybersecurity solutions, it is easily understandable how cybersecurity has taken a back seat to other priorities.
Lack of Skills and Clear Responsibility
most SMBs do not have specific roles and depend on ``the organization`` to address crisis, should one occur. This confusion coupled with a lack of remediation skills and planning leaves most SMBs vulnerable to attack and poorly prepared to mitigate the impact of an event.
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